"Reader's Digest" (Reader's Digest), the U.S. magazine in the world have issued a number of countries and regions. Founded in 1922, are released every month. This is an instinct of some general interest in content-rich family magazines. It involves the story of articles covering health, ecology, government, international affairs, sports, tourism, science, business, education and humor, jokes and other fields.
"Readers Digest" is currently the world's best-selling magazine, one, it has 48 versions, involving 19 languages and sold more than 60 countries in the world. This month's issue of the magazine article easy to understand style, rich in content and broad, often rich in long-lasting value and fun; the same time, it is dedicated to all ages, all kinds of cultural backgrounds of readers to provide information, broaden their horizons, cultivate physical, mental, spiritual motivation. It has studied under the themes of health care, popular science, sports, gourmet cooking, travel and leisure, finance and politics, home and garden, arts and entertainment, business and culture. Other fixed column also includes jokes, riddles, test, animation and letters from the readers. "Reader's Digest" is through the various areas of interest to readers what they are to attract the widest possible readership.
The world of different ages and cultural backgrounds of readers inspired soul. Broaden their horizons. Improve the quality of life. Promote interest in life is "Reader's Digest" efforts in the mission!
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History
"Readers Digest" is not a real name, when founded in 1922 and later renamed the "Reader's Digest."
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Distinction China "readers" magazine and the United States "Readers Digest"
Chinese people mind readers, the world's first Chinese-language journals, Gansu, China's "reader" when I had to use the magazine "Reader's Digest," is the name, as with the United States, "Reader's Digest," a legal dispute with the same name, was renamed in July 1993 " the reader. " "Reader's Digest" magazine in 2008, landing in China, issue 1-2, the first issue called "Putin knows."
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"Readers Digest" bankruptcy
August 17, 2009, the United States "Readers Digest" magazine publisher Reader's Digest announced that for the purpose of restructuring and reducing the debt burden, the magazine plans within 15 days of its U.S. operations filed for bankruptcy protection. Reader's Digest magazine will be the United States "Bankruptcy Law" Chapter 11 bankruptcy protection, because the Act only applies to the United States, so the magazine business in the rest of the world will not be affected.
Reader's Digest, the total liabilities amounted to 2.2 billion U.S. dollars, it is hoped that bankruptcy protection, to gain time restructuring, it will and creditors and other shareholders, to achieve further agreement, officially filed for bankruptcy within a month, in addition to CEO other than the Directors will All his resignation. Second half of 2008, the U.S. edition of Reader's Digest circulation there are 8.2 million more than the assurance of its advertisers, circulation, high 2 percent, but compared to the previous year, has fallen by 12, supervisor of the trend of the market shrinking, it is difficult to reverse, in June of this year, Reader's Digest announced that guaranteed circulation, from 8 million, reduced to 5.5 million, while issue number each year, from 12, reduced to 10 period, however, still can not avoid a long history of this magazine go bankrupt.